Prof. Agnieszka Kurczewska University of Lodz

Agnieszka Kurczewska published a chapter on Entrepreneurship Education

Agnieszka Kurczewska, member of the BeComE team, published the chapter “Guiding the First-Year Student Entrepreneur: A Conceptual Map to Nudge Towards the Reversal Effect in Learning” in the book Theorising Undergraduate Entrepreneurship Education. 


This chapter addresses a recent argumentation in entrepreneurship education for the term odigogy, meaning to guide. The role of guidance has so far been discussed in relation to the balance between pedagogy and andragogy as well as between teacher- and student-led learning. The purpose of this chapter is to further develop odigogy, conceptualise a map for how to reason when facing first-year student entrepreneurs and discuss the challenges they encounter when entering higher education. Hence, it aims to contribute to the discussion on how to synthesise knowledge from different educational theories when developing our understanding of how to create conducive and progressive learning environments in entrepreneurship education.

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